Red Ribbon Week - October 23 - 27

GRASSROOT BEGINNINGS

Enrique "Kiki" Camarena was a Drug Enforcement Administration Agent who was tortured and killed in Mexico in 1985.  In honor of  Kiki's memory and his battle against illegal drugs, friends and neighbors began to wear red badges of satin.  Parents then began to form coalitions using Camarena as their model while embracing his belief that one person can make a difference. These coalitions adopted the symbol of Camarena's memory, the Red Ribbon. Today, the Red Ribbon serves as a catalyst to mobilize communities to educate youth and encourage participation in drug prevention activities.

DTSD Red Ribbon Week Theme and Activities

Theme: Be Kind to Your Mind – Live Drug Free

Monday: Be Kind to Yourself - Wear Red to show you love yourself
Tuesday: Be Kind to your Mind - Wear a hat or head band
Wednesday: Be Kind to Others - Wear blue to unite against bullying
Thursday: Be Kind to your Body - Wear Exercise Clothes
Friday: Be Kind, It's the Trojan Way - Wear Blue and Orange